As a youthful Singapore-based firm, we seek uncharted waters, a "blue ocean" untapped by others. That's why we partner with startups and bring their ideas to life with action. Our platform diverges from typical discount shopping destinations and instead showcases products made with passion and expertise. Unlike mass-produced goods, our items are crafted with care and maintain a consistent level of quality through the skills of our makers, bakers, and chefs. Think of us as a nurturing force, helping young startups grow and thrive, just like a mother bird raises her chicks until they are ready to spread their wings.